Jane Iredale PureBrow® Brow Gel
Jane Iredale PureBrow® Brow Gel is a lightweight tinted gel designed to groom, define and set brows with a soft natural finish.
Genuine products · Expert-curated · Fast, tracked UK dispatch
A whole year of free shippingBecome a VIP for unlimited free delivery, plus an exclusive SkinCeuticals welcome gift. Upgrade →How to use
Brush the gel through brows using short upward strokes, following the natural shape of the brow.
Start at the inner brow and work outward toward the tail to groom, define and set hairs in place.
Use alone for a soft natural look or apply over brow pencil or powder to add dimension and hold.
Allow to set for a few seconds before layering additional makeup.
The benefits of NAD+

This conditioning brow gel delivers buildable colour with a smooth non-sticky texture that coats each hair evenly.
The gentle formula supports brow health while providing long-lasting definition and control.
Suitable for sensitive skin and eyes.


Made to fit your everyday
Simple to use and easy to love. Slot it into your morning or evening routine and let it get to work.
The science of NAD+
This conditioning brow gel delivers buildable colour with a smooth non-sticky texture that coats each hair evenly. The gentle formula supports brow health while providing long-lasting definition and control. Perfect for everyday wear or layering over brow pencil or powder for a more structured look, PureBrow Brow Gel creates beautifully balanced brows that frame the face effortlessly. Suitable for sensitive skin and eyes.
How to use
Brush the gel through brows using short upward strokes, following the natural shape of the brow.
Start at the inner brow and work outward toward the tail to groom, define and set hairs in place.
Use alone for a soft natural look or apply over brow pencil or powder to add dimension and hold.
Allow to set for a few seconds before layering additional makeup.

Every product we stock is one I would happily use myself. Curated skincare, honest advice, and results you can feel.

Expert-selected by The Skin Bay to work alongside Jane Iredale - both formulated to complement each other for enhanced results.
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Your questions answered
Are your products genuine?
Yes. Everything we sell is 100% genuine, sourced from the brand or authorised UK suppliers.
How fast is delivery?
Orders are dispatched quickly and tracked across the UK. See our delivery page for full timings.
What is your returns policy?
Unopened items can be returned within our standard returns window. See our returns page for details.
Do you offer rewards?
Yes. Earn Bay Points on every order to redeem against future purchases.
Need help choosing?
Our team can help you build the right routine. Reach out any time and we will point you in the right direction.










